May 7 2009

How I Turned My Passion For Sports Into a Blog

Ryan Lester's Fantasy Sports Blog

Ryan Lester's Fantasy Sports Blog

I have been blogging for over three years, right after Pittsburgh defeated Seattle in Super Bowl XL. I thought there were many questionable calls and wanted to vent about it. So I used the SportingNews blog capabilities and wrote it down. Nobody paid any attention to it, but I kind of liked writing about sports. I became more and more active both on the SportingNews threads, but even more so writing my blog. For some reason people started to respond to my writing and eventually I cracked the Top 20 for page views on the site. Like a wildfire I began ascending towards the top, which is where I sit now with over a million page views since my initial blog. I won’t begin to try and explain the phenomenon of people checking out my site, I am just flattered by it. I was quoted in a Business Week online article a couple years ago, which eventually got me in touch with the Fantasy Players Network. That’s how LestersLegends.com became a reality.

LestersLegends.com is a fantasy sports site. We discuss fantasy football, basketball, baseball, and hockey. I make predictions, try and dig out some waiver wire gems, and much more. I am willing to offer advice if you have a lineup question or a trade question. I’m not always right, but it’s nice to have another ear to bounce things off of. I encourage comments from readers. I love a great debate.

I try to stay on top of breaking news. I find that you get the most traffic when you write about things that people would be looking for on search engines. I try to branch out and post my articles in a variety of places. Aside from LestersLegends.com, I’ll post on Associated Content, Bleacher Report, Yardbarker, ESPN blogs, MLBlogs, and that SportingNews blog that got me started. Occasionally I will Twitter, Digg, and send links to my Facebook group. The more links back into your site the more crawls you’ll get, which will help you rank higher on search engines. I also share links with websites that are similar in nature to my site. That’s another good way to improve the search engine optimization of your site. I comment on other people’s blogs, leaving my website address for a link back to my site. Finally, I’ll occasionally submit an article to article submission sites. If your article is accepted it will get broader exposure. Articles are typically 500-700 words, and can’t be self-promoting. They should offers advice on a subject, and establish your authority on a subject.

There are other things like using keywords and tags, and such, but don’t forget the main thing. Have fun. If you are having fun in your writing, odds are your readers will have fun reading.

About the Author


Many thanks to Ryan Lester for the guest post! Ryan is the owner and primary writer for the highly successful Fantasy Sports Blog, Lesters Legends. When he is not managing his PR-5 Blog, Ryan can be found on various Sports Blogs online as well as Associated Content where he is a Sports Category Editor!

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